Soft Baits

The four-inch Dead Ringer is a masterful take on the original ring worm, with segmented...

The slender undulating profile of the Swamp Crawler is so natural that you may confuse...

The slender undulating profile of the Swamp Crawler is so natural that you may confuse...

The slender undulating profile of the Swamp Crawler is so natural that you may confuse...

The original Fluke resembles a universal baitfish profile better than anything the competition can offer....

The original Fluke resembles a universal baitfish profile better than anything the competition can offer....

The original Fluke resembles a universal baitfish profile better than anything the competition can offer....

The original Fluke resembles a universal baitfish profile better than anything the competition can offer....

The Lil Critter Craw is one of our pros’ best kept secrets, an ultra-realistic crawfish...

When reputations and prize money are on the line, professional anglers use Zoom. The realistic...

The Lil Critter Craw is one of our pros’ best kept secrets, an ultra-realistic crawfish...

The Lil Critter Craw is one of our pros’ best kept secrets, an ultra-realistic crawfish...

The Lil Critter Craw is one of our pros’ best kept secrets, an ultra-realistic crawfish...

The Lil Critter Craw is one of our pros’ best kept secrets, an ultra-realistic crawfish...

The Zoom Fat Albert Grub offers a chunky profile and high action tail, which make...

The Zoom Fat Albert Grub offers a chunky profile and high action tail, which make...

The Zoom Fat Albert Grub offers a chunky profile and high action tail, which make...

The Zoom Fat Albert Grub offers a chunky profile and high action tail, which make...

The Zoom Fat Albert Grub offers a chunky profile and high action tail, which make...

The Zoom Fat Albert Grub offers a chunky profile and high action tail, which make...

The Zoom Fat Albert Grub offers a chunky profile and high action tail, which make...

The Zoom Fat Albert Grub offers a chunky profile and high action tail, which make...

The Zoom Fat Albert Grub offers a chunky profile and high action tail, which make...

The Mag II is an upsized worm perfect for flipping and pitching into heavy cover...

The Mag II is an upsized worm perfect for flipping and pitching into heavy cover...

The Mag II is an upsized worm perfect for flipping and pitching into heavy cover...

The Mag II is an upsized worm perfect for flipping and pitching into heavy cover...

The Mag II is an upsized worm perfect for flipping and pitching into heavy cover...

The Mag II is an upsized worm perfect for flipping and pitching into heavy cover...

The Senko is a staple in the fishing world. The oRiginal soft-plastic stickbait comes in...

Yum Zellamander 5" 10ct Black

The YUM Wooly® HawgCraw is an excellent soft plastic bait for flipping and pitching. It is...

YUM's F2 Shakalicious worm is quickly taking over the slender finesse worm market, and it's...

YUM's F2 Shakalicious worm is quickly taking over the slender finesse worm market, and it's...

YUM's F2 Shakalicious worm is quickly taking over the slender finesse worm market, and it's...

YUM's F2 Shakalicious worm is quickly taking over the slender finesse worm market, and it's...

Yum Shakalicious Worm 5" F2 Melon Pie

YUM's F2 Shakalicious worm is quickly taking over the slender finesse worm market, and it's...

YUM's F2 Shakalicious worm is quickly taking over the slender finesse worm market, and it's...

YUM's F2 Shakalicious worm is quickly taking over the slender finesse worm market, and it's...

YUM's F2 Shakalicious worm is quickly taking over the slender finesse worm market, and it's...

YUM's F2 Shakalicious worm is quickly taking over the slender finesse worm market, and it's...

YUM's F2 Shakalicious worm is quickly taking over the slender finesse worm market, and it's...

War Eagle Spinnerbait Gold Frame TW 3/8 White Gold

War Eagle Spinnerbait Nickle Frame DW 3/4 Pro Choice

Yum F2 Yumpibian 6" 6ct Junebug

War Eagle Spinnerbait Gold Frame DW 1/2 Spot Remover

The YUM Spine Craw is built for speed with a compact body and a tight,...