Soft Baits

The Beatdown is a stubby finesse bait that will take Ned Rigging to new levels...

The Beatdown is a stubby finesse bait that will take Ned Rigging to new levels...

The Beatdown is a stubby finesse bait that will take Ned Rigging to new levels...

The Beatdown is a stubby finesse bait that will take Ned Rigging to new levels...

The Beatdown is a stubby finesse bait that will take Ned Rigging to new levels...

The Beatdown is a stubby finesse bait that will take Ned Rigging to new levels...

The Beatdown is a stubby finesse bait that will take Ned Rigging to new levels...

This stickbait is extremely versatile, super soft, yet durable enough to last for multiple fish....

This stickbait is extremely versatile, super soft, yet durable enough to last for multiple fish....

This stickbait is extremely versatile, super soft, yet durable enough to last for multiple fish....

The ORIGINAL plastic worm invented by Nick Creme in 1949.  For over 70 years this...

The ORIGINAL plastic worm invented by Nick Creme in 1949.  For over 70 years this...

The ORIGINAL plastic worm invented by Nick Creme in 1949.  For over 70 years this...

While the Boot Tail Fluke is exceptional on a weighted swimbait hook or a jighead,...

While the Boot Tail Fluke is exceptional on a weighted swimbait hook or a jighead,...

The Zoom Fluke has been a staple among bass anglers for decades, and now Zoom...

While the Boot Tail Fluke is exceptional on a weighted swimbait hook or a jighead,...

The ORIGINAL plastic worm invented by Nick Creme in 1949.  For over 70 years this...

The Z Craw Jr. is effective on the back of swim jigs and vibrating jigs,...

The Z Craw Jr. is effective on the back of swim jigs and vibrating jigs,...

The Z Craw Jr. is effective on the back of swim jigs and vibrating jigs,...

The Z Craw Jr. is effective on the back of swim jigs and vibrating jigs,...

The Z Craw Jr. is effective on the back of swim jigs and vibrating jigs,...

The ORIGINAL plastic worm invented by Nick Creme in 1949.  For over 70 years this...

The Z-Craw takes an elongated body with forward facing ribs and adds hook pockets top...

The Z-Craw takes an elongated body with forward facing ribs and adds hook pockets top...

The Z-Craw takes an elongated body with forward facing ribs and adds hook pockets top...

The Z-Craw takes an elongated body with forward facing ribs and adds hook pockets top...

Whether you fish it weightless, on a dropshot, or Texas-rigged, the Zoom Fluke Stick has...

Whether you fish it weightless, on a dropshot, or Texas-rigged, the Zoom Fluke Stick has...

Whether you fish it weightless, on a dropshot, or Texas-rigged, the Zoom Fluke Stick has...

Whether you fish it weightless, on a dropshot, or Texas-rigged, the Zoom Fluke Stick has...

Whether you fish it weightless, on a dropshot, or Texas-rigged, the Zoom Fluke Stick has...

Whether you fish it weightless, on a dropshot, or Texas-rigged, the Zoom Fluke Stick has...

Whether you fish it weightless, on a dropshot, or Texas-rigged, the Zoom Fluke Stick has...

Whether you fish it weightless, on a dropshot, or Texas-rigged, the Zoom Fluke Stick has...

Zoom Z-Hog Jr 3.5" 10/bg Emerald Blue

The ORIGINAL plastic worm invented by Nick Creme in 1949.  For over 70 years this...

The Ol’ Monster, the big worm by which all other big worms are judged, now...

The Ol’ Monster, the big worm by which all other big worms are judged, now...

The Ol’ Monster, the big worm by which all other big worms are judged, now...

The Ol’ Monster, the big worm by which all other big worms are judged, now...

The Ol’ Monster, the big worm by which all other big worms are judged, now...

The Ol' Monster has been the go-to big worm of tournament anglers for years, fished...

The Ol’ Monster, the big worm by which all other big worms are judged, now...

The addition of Zoom’s patented Ultra Vibe tails to the back of a traditional chunk-style...

When big bass are crunching tiny shad, the Tiny Fluke should be your go-to imitator...

When big bass are crunching tiny shad, the Tiny Fluke should be your go-to imitator...