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This light-wire, extra-sharp, and black/nickel colored hook is not only strong enough to hold your c

This light-wire, extra-sharp, and black/nickel colored hook is not only strong enough to hold your c

The Crappie Magnet Roo is a small profile and split tail bait that mimics a...

The Crappie Magnet Roo is a small profile and split tail bait that mimics a...

The Hammer is a 2-3/8 bait. It is designed mainly for open water fishing, utilizing...

The Hammer is a 2-3/8 bait. It is designed mainly for open water fishing, utilizing...

This light-wire, extra-sharp, and black/nickel colored hook is not only strong enough to hold your...

This light-wire, extra-sharp, and black/nickel colored hook is not only strong enough to hold your...

This light-wire, extra-sharp, and black/nickel colored hook is not only strong enough to hold your...

At 1.5” Long the Crappie Magnet has a Unique Split Tail that stays open. The...

At 1.5” Long the Crappie Magnet has a Unique Split Tail that stays open. The...

At 1.5” Long the Crappie Magnet has a Unique Split Tail that stays open. The...

At 1.5” Long the Crappie Magnet has a Unique Split Tail that stays open. The...

At 1.5” Long the Crappie Magnet has a Unique Split Tail that stays open. The...

At 1.5” Long the Crappie Magnet has a Unique Split Tail that stays open. The...

At 1.5” Long the Crappie Magnet has a Unique Split Tail that stays open. The...

At 1.5” Long the Crappie Magnet has a Unique Split Tail that stays open. The...

The Crafted Glass Series offers retro aesthetics with modern function and form. These traditional-lo

The Crafted Glass Series offers retro aesthetics with modern function and form. These traditional-lo

The Crafted Glass Series offers retro aesthetics with modern function and form. These traditional-lo

The Crafted Glass Series offers retro aesthetics with modern function and form. These traditional-lo

To lead CrushCity™, you need to be dependable, adaptable and fearless, which is why the...

To lead CrushCity™, you need to be dependable, adaptable and fearless, which is why the...

To lead CrushCity™, you need to be dependable, adaptable and fearless, which is why the...

To lead CrushCity™, you need to be dependable, adaptable and fearless, which is why the...

To lead CrushCity™, you need to be dependable, adaptable and fearless, which is why the...

Integrating the best features of a minnow-style fluke bait and a swimbait, the Rapala Crush...

The Freeloader™ is the bait you want trailing along for the ride on your spinnerbait,...

The Freeloader™ is the bait you want trailing along for the ride on your spinnerbait,...

The Freeloader™ is the bait you want trailing along for the ride on your spinnerbait,...

The most unique offering in the CrushCity™ lineup, the Bronco Bug™ offers a body with...

The most unique offering in the CrushCity™ lineup, the Bronco Bug™ offers a body with...

The most unique offering in the CrushCity™ lineup, the Bronco Bug™ offers a body with...

CatClaw E-Glass Catfish Rods Here Kitty, Kitty! Gotcha! Words youll be saying a lot once...

This is the big brother to the Rattlin’ Chug Bug® with a bigger profile for...

A tournament quality bladed jig in a bite-sized package, the MiniMax™ has quickly become a...

Produced in conjunction with esteemed Japanese luremaker EverGreen International—and arguably the most popular and winningest...

Produced in conjunction with esteemed Japanese luremaker EverGreen International—and arguably the most popular and winningest...

Produced in conjunction with esteemed Japanese luremaker EverGreen International—and arguably the most popular and winningest...

Produced in conjunction with esteemed Japanese luremaker EverGreen International—and arguably the most popular and winningest...

Produced in conjunction with esteemed Japanese luremaker EverGreen International—and arguably the most popular and winningest...

Ideal for targeting sight predators, the ChatterBait Flashback combines exaggerated action with an u

Ideal for targeting sight predators, the ChatterBait Flashback combines exaggerated action with an u

Always at the apex of bladed bass jigs, Z-Man has renewed its frontrunner status once...

Always at the apex of bladed bass jigs, Z-Man has renewed its frontrunner status once...

The Tungsten ChatterBait® Elite EVO™ features a compact 96% tungsten head that sinks quickly, produc

The Tungsten ChatterBait® Elite EVO™ features a compact 96% tungsten head that sinks quickly, produc

The Tungsten ChatterBait® Elite EVO™ features a compact 96% tungsten head that sinks quickly, produc